📍台中西區最繽紛的文創新地標,熱門打卡朝聖點就在這!
🌈 彩虹文創|台中草悟道門市
座落於台中西區、距離審計新村僅約50公尺,
這是彩虹文創首間結合繪畫創作、文創設計與輕食飲品的街邊概念店,
讓你在城市的一隅,感受滿滿色彩與創意的魅力!



商店門口的超人氣吉祥物——貓咪古拉奇與兔子樂兔,總是張開雙臂,
用滿滿熱情迎接每一位來訪的你!




門口的可愛招呼站牌,搭配充滿台灣味的文化背景,絕對是來店必拍的打卡熱點!



🌈 彩虹文創出身自台中南屯區的「彩虹眷村」原創作團隊,
自2023年合約到期後離開原址,
如今在台中草悟道門市,仍能感受到彩虹眷村的色彩精神與文化魅力,歡迎來走走看看喔!

 

 

店內陳列著各式繽紛且充滿特色的藝術創作,每一件作品皆由彩虹文創美術團隊手工彩繪、細心描繪而成,
一筆一畫傾注心力,不僅獨一無二,更蘊含著深刻情感與創作理念。這些彩繪作品不只是藝術品,
更是我們對台灣文化、色彩語言的深情告白。

 

彩虹文創獨有「彩虹密碼」圖像系列設計,巧妙結合繽紛圖案與趣味文字,展現獨一無二的視覺語言與品牌魅力。

 

 ▼ 門市販售多款由彩虹文創自家設計的「台灣特色文創商品」,將傳統文化元素融入獨特的畫作風格,
每一件商品都充滿創意巧思與在地情感,不僅吸引眾多外地遊客來訪,更是節日送禮的人氣首選!



 

多元物種主題打造出彩虹文創專屬的童趣角色IP宇宙,從動物、天馬行空到日常角色,每一隻都值得收藏與認識!

 

台中唯一販售「彩虹眷村」紀念品的指定地點,限量好物只在彩虹文創草悟道門市才買得到!



 

 

▼ 生活與藝術的美妙結合,從中注入濃厚的人文情懷與懷舊氛圍,
品嘗濃郁霜淇淋,再來一杯咖啡,放慢步調,細細品味這難得的片刻寧靜。




走上2樓,彷彿置身彩虹眷村,彩繪牆面環繞,
喝著咖啡,讓思緒隨色彩流動,靜靜感受那份獨特的眷村情懷。



 

彩虹文創團隊自2015年成立迄今,秉持著療癒撫慰人心的策略方向,
以彩虹眷村素人藝術家-黃永阜先生(彩虹爺爺)的畫作為底蘊基礎,

創作繽紛燦爛、童趣詼諧、溫馨夢幻的畫面, 發揮正能量的核心理念,
並巧妙地將中華傳統文化、台灣民俗風情,
透過視覺的感受以及獨特的隱藏密碼元素,結合到設計當中。

 

▼2樓展區珍藏彩虹爺爺真跡畫作與故事紀念區,每一幅畫作背後都蘊含著滿滿的生活故事與藝術情感,
帶你深入認識彩虹爺爺的創作靈魂與繽紛人生。


在彩虹文創草悟道門市,我們以繽紛色彩傳遞文化與故事,誠摯邀請您一同探索屬於台中的美好記憶與繽紛未來。

📍 商店資訊
地址:403台中市西區昇平街38號

營業時間
週一~週四 10:30 AM – 6:30 PM
週五~週日(含國定假日)10:30 AM – 7:30 PM

 

台中 彩虹文創-草悟道店

A Total Of 112 Items

The small pouch is divided into two storage compartments. The pouch can hold bills, small cards, and⋯
NT$350
Featuring a lightweight square design with a high-quality lampshade that emits soft, ambient light. ⋯
NT$1,080
Rich colors, and exquisite double-sided embroidered motifs. Guarded by three blessed generals - Brin⋯
NT$150
Introducing the incredibly popular cat character, Good Luck, beloved by both adults and children! He⋯
NT$500
The exquisite electric-embroidered Good Luck cat theme brings you good luck.
NT$600
Utilizing heat sublimation printing technology, the colors are vibrant and durable. Below the brim i⋯
NT$880
Dual-sided Fisherman Hat, Versatile Styling! Embroidered with the words 'Color Your Life' and adorne⋯
NT$780
Double-sided fisherman hat for versatile styling with electric-embroidered "Color Your Life" letteri⋯
NT$780
The exquisite embroidered Leopard Cat - Wonderful theme bestows prosperity upon you.
NT$600
The front side of the cap features popular characters with blessing words, while the brim showcases ⋯
NT$600
Utilizing heat sublimation printing technology, the colors are vibrant and durable, with a full-pane⋯
NT$780
Infused with Taiwanese cultural elements, adorned with coins, ingots, and twin fish, symbolizing abu⋯
NT$1,080
Our umbrellas are made in Taiwan and we promise to offer the best quality to our customers. With thi⋯
NT$880
Upgraded version with an extra-large 27-inch umbrella cloth, accommodating up to 3 people. Featuring⋯
NT$1,180
The lively rainbow family and the words of peace and auspiciousness are like stars filling the umbre⋯
NT$780
Fireworks burst, birdsong and floral fragrance fill the air, while the pair of biting wealthy tigers⋯
NT$780
Taiwan-designed dual-purpose umbrella with UV protection of up to 99% which effectively provides a c⋯
NT$1,480
Taiwan-designed dual-purpose umbrella with UV protection of up to 99% which effectively provides a c⋯
NT$1,080
Taiwan-designed semi-automatic umbrella for both sunny and rainy days, upgraded version with an extr⋯
NT$1,380
On Sale
Comfortable cotton hooded design featuring a black base plain fabric with delicate 'Peace' embroider⋯
NT$1,680 NT$1,980
The headbands feature an adjustable elastic design on the back, suitable for both adults and childre⋯
NT$350
May all things bestow blessings upon you, as the Leopard Cat "Wonderful" spreads fortune and prosper⋯
NT$600
Dancing dragons and lions, auspicious weather, abundant harvest of grains.
NT$680
Painting our home with vibrant colors, a blueprint for our future dreams.
NT$600
Through the combination of images and text, it exudes playfulness and showcases a spirit full of pos⋯
NT$1,080
Strive forward, and never give up.
NT$680
100% premium soft cotton, comfortable against the skin, digitally printed pattern with vibrant color⋯
NT$1,080
May all things bestow blessings upon you, as the Leopard Cat "Wonderful" spreads fortune and prosper⋯
NT$680
Fortune Deer, a symbol of luck and prosperity.
NT$680
Lion's Auspicious Wishes, may everything go smoothly.
NT$600
Added to Cart
Shopping Cart Updated
Network error, please try again!